SLiC I’m looking at this now and also a bit confused.
The store has a ‘no VAT’ price of 540eur - but customers outside of the EU are charged 600eur. This implies that customers outside of the EU are paying VAT, no? If not what is that extra 60eur for? I’m a bit baffled, never come across pricing like this myself, and I’ve been a VAT paying business…
I agree that Brexit complicates this issue but it should still be clear what taxes are being paid and to whom. I know that tourists paying VAT abroad can claim it back from their own government, but I don’t think I’ve ever come across an EU seller that charges it for an online purchase, because it’s easily avoidable and would complicate their accounting. In the UK this kind of transaction if with an EU buyer would involve what’s known as ‘reverse charge’ VAT, and the customer would pay the no-VAT price.
I’m excited to get my Oxi One either way I don’t want to get distracted by tax haha
Edit: I’m now reading some more of this thread and am left even more confused. Is the extra 60eur some kind of ‘fairness’ charge, because Indiegogo forced you to charge original backers VAT and then you kept it?
This all sounds very strange, I think you should consult with some experts on this guys because it’s not how this stuff works. There needs to be one non-VAT price, and you either charge VAT or not - If it means people part of the Indigogo compaigned paid a different price, then that’s a historical issue that surely you wouldn’t want to perpetuate? Backing a project is very different to being a regular ecommerce customer. It seems you’re currently intentionally charging people outside of the EU more for your product, that’s unheard of - and a distorted view of fairness in my opinion.
And it goes without saying that as soon as retailers have your product this is not how it will work. Thomann will not have a different price for EU customers than UK ones. So whether you fix this problem today or tomorrow it will be fixed - I see no reason for you to continue overcharging folks.
I think what people normally do in this situation is the opposite, and flatrate at the original price. That would mean everyone would be paying slightly more - but either way everyone should be paying the same price (before tax).
Hopefully you can resolve this because it’s going to cause you issues 🙁
Sending good vibes, Nate